Quote Originally Posted by Tink1 View Post
I do not think Disney would give Apple, Google or Tesla enough "control" over their own brands. Disney tends to go with the the "it's my way or the highway" approach to other businesses (hence they lost JK Rowling's IP)

Nanc
Which is rumored to be the reason they lost Siemens as a sponsor. They weren't willing to compromise with them on placement of Siemens' branding. They are going to have a hard time negotiating deals with that mindset in today's business environment.