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Figment!
08-23-2007, 09:51 AM
Disney Publishing to End Its 'Adventures'




Lucia Moses
Mediaweek
August 22, 2007

Disney Publishing Worldwide will fold its Disney Adventures with the November issue to focus on new magazine and book efforts, a company spokesperson said.

Publisher Mary Beth Wright will stay at Disney Publishing as the publisher of parenting title FamilyFun, which Disney continues to publish, along with Wondertime (where Dave Mevorah is publisher). She became the publisher of both titles last year. The fate of the editor and other staffers has not been determined.

Subscribers will be offered a refund or a subscription to one of the other Disney Publishing titles.

Disney Adventures is the second casualty in the kid magazine category this year since MTV Networks folded its 638,679-circ Nick Jr. Family magazine with the April issue.

The Disney magazine launched in 1990 for kids ages 6-14. Disney Adventures reported 97.9 ad pages in the first half of this year, an increase of 4.5 percent vs. the year-ago period, according to Publishers Information Bureau. The title had a mostly subscriber-based circ of 1.2 million, per its most recent BPA audit of December 2006.

LaDracul
08-23-2007, 09:52 AM
Oh no, what's going to happen to the Muppet comics?

poohluva
08-23-2007, 10:49 AM
Oh no, we just sent in the renewal form for DD's subscription, she love's it!!

:(

Jeri
08-23-2007, 02:56 PM
My son is going to be so upset.:( He loves this magazine and can't wait for each new issue.

January-2007
08-23-2007, 03:24 PM
I have two of the very early editions from when I was a kid so it's weird that it's not going to exist anymore.

tink'72
08-23-2007, 04:35 PM
:( That stinks! I am so sad to hear this! My DD (10) loves this magazine and looks forward to receiving it each month.

vizsla
08-24-2007, 05:50 AM
D will be so disappointed. We switched over to Disney Adventures when they did away with the Disney magazine.

pdrlkr
08-24-2007, 09:50 AM
This really stinks! :mad:

Tinkerkel
08-24-2007, 11:47 AM
My DD9 will be upset also! She loves this magazine. We've never gotten a subscription, but she loves to look for it in the grocery store, it's kind of like a treasure hunt for her.

Momof2boys
08-24-2007, 03:11 PM
My boys fight over our copy each month. They will not be happy about this . . .

Surfer_Clock
08-24-2007, 11:26 PM
The oldest issue still in my collection's got a Tyrannosaurus Rex on the front. Think it's dated to about 1994 or 1995.

It's gonna be a sad world without DA. I'd read it for years and years through my early childhood, getting the new issue every time from the newsstand when I could. Who knows...my old issues might be collector's items now!

LaDracul
08-25-2007, 11:25 AM
I had asked Roger Landridge (The cartoonist of the Muppet comics), and he said they may put the completed strips in the last issue. Or, they might be in another publication. Though he said there is a possibility that they might show up on his blog-
http://hotelfred.blogspot.com

robyn221
08-29-2007, 12:17 AM
Rats! My kids have a subscription and they fight over who gets to read it first when it comes in the mail. They're going to be very upset. Me, too -- I'm for anything that gets either of them reading!

Robyn:mickey: