Quantcast Disneyland Paris Launches Bluetooth Information Service
 
INTERCOT: Walt Disney World Vacation Planning Guide Walt Disney World Disney Cruise Line Mousehut Mail WebDisney News INTERCOT: Walt Disney World Vacation Guide
News Discussion Theme Parks Resorts Info Central Shop Interactive Podcast INTERCOT Navigtion
 

Results 1 to 3 of 3
  1. #1
    Join Date
    May 2001
    Location
    Imaginoppolis, Imagination Island
    Posts
    14,244
    Post Thanks / Like

    Default Disneyland Paris Launches Bluetooth Information Service

    Disneyland Paris launches free visitor information via Bluetooth



    15-Jul-08
    by Jacquie Bowser
    Brand Republic

    LONDON - Disneyland Resort Paris has launched Bluetooth technology within its theme park to offer visitors free information about the site's attractions.
    Guests who activate the Bluetooth reception on their mobile phones will be able to find out how long the waiting line is to a particular ride or find out the starting times for the park's shows.

    Four Bluetooth terminals have been set up in the Walt Disney Studios Park. They are situated in the waiting line ofCrush's Coaster, in theTwilight Zone Tower of Terror, by the information panel at the exit of Studio 1 and in theEn Coulisse restaurant.

    As guests walk near these terminals, an alert will inform them that they can receive information via Bluetooth. They then may accept or reject the free content.
    Eric Cosset, parks operation director for Disneyland Resort Paris, said: "Our position as Europe's leading tourist destination requires that our level of services be increasingly performing, in order to guarantee a quality experience for our guests.

    "We have been working on real-time information for some time now, for we know it is one of the keys to a wholly successful visit for our guests."
    The presence of the Bluetooth technology is indicated on the park programme and the location of the terminals is given on the information panels.
    Figment! aka Jason o
    INTERCOT STAFF
    News, Rumours & Imagineering
    Dining
    Vacations Beyond Disney

    ~Its what us storytellers do; we restore order with imagination, we instill hope again and again~

    ~We keep moving forward, opening up new doors and doing new things~

  2.     Please Support INTERCOT's Sponsors:
  3. #2
    Join Date
    Jan 2001
    Location
    wandering around a freezer somewhere below POTC in NOS
    Posts
    1,458
    Post Thanks / Like

    Default

    Bluetooth information terminals are quite common in some places overseas- I remember first encountering a system at a shopping mall in Europe where as soon as you walked through the entrance, you could sign up to get free messages and updates on your mobile phone with targeted discounts and offers sent to you as you moved through the mall.

    Here in the US parks, Disney is definitely looking at ways to introduce new services (via SMS text messaging for example) as ways to bring information with guests.

    And then there's this device called the iPhone...

    Back to the bluetooth systems- I'm not certain, but at least in the deployment at some shopping centers it was possible for the system to be used to help track movement though which probably raises concerns for those privacy minded individuals about their whereabouts being tracked.

  4. #3
    Join Date
    Mar 2000
    Location
    Clermont, FL
    Posts
    7,432
    Post Thanks / Like

    Default

    1) For shopping centers and airports, fantastic.
    2) For theme parks, no.
    3) All we need are more people to use cell phones in the parks.
    Average Banjo Picker. Pretty-Good Sailing Master. Newly Ordained.

Share This Thread On Social Media:

Share This Thread On Social Media:

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  

 
Company
Advertising
Guest Relations
Community
Discussion Boards
Podcast
Newsletter
Shop
Social
Facebook
Twitter
Instagram
YouTube
Pinterest
Subscribe to our Newsletter
Enter your email address below to receive our newsletter:
INTERCOT Logo PRIVACY STATEMENT / DISCLAIMER | DISCUSSION BOARD RULES
Since 1997 INTERCOT - a Levelbest Communications Website. This is not an official Disney website.
> Levelbest Network Site